Disney Rolling Out Sweeping Changes as Iconic Food Brand Integrated in Theme Parks

Disney is rolling out some significant changes to its dining scene at the parks as part of a new partnership with an iconic food brand. We previously reported on the original announcement of this news.

Now we have more details, including a quiet resort-wide menu swap across Disneyland and Walt Disney World, a novel machine that could change the dining scene, and more changes incoming that fans will want to know about. Below, we will share all of the details! Mickey Visit brings you the latest Disney news and planning resources, including Disneyland’s disappointing change to one of the best treats in the park, and Disneyland’s phased opening plan for its new Monsters, Inc. land.

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Disney’s New Partnership with Iconic Food Brand Has Already Rolled Out Changes

Heinz display on D23 showfloor

As previously announced, Kraft Heinz and Disney are partnering to introduce new dining experiences across Disney’s U.S. parks and resorts, Disney Cruise Line, and beyond. During that original announcement, they revealed that ten Kraft Heinz brands, including HEINZ, Philadelphia, Kraft Mac & Cheese, would be featured as part of this new collaboration.

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At this weekend’s D23: The Ultimate Disney Fan Event, we got an up-close look at what is coming and what has already changed at the parks. We spoke with a Heinz representative to get exclusive details on the partnership. We are sharing them here on Mickey Visit exclusively for the first time.

Kraft Mac & Cheese is becoming the exclusive mac and cheese at Disneyland, Walt Disney World, and Disney Cruise Line. All Disneyland Mac and cheese has already been swapped over to Kraft. The rep gave the example of the Cozy Cone Motel in Cars Land now using Kraft mac and cheese for the Slow Burnin’ Mac & Cheese Cone and Bacon Mac ‘n’ Cheese. This same swap is actively happening in process for Walt Disney World and Disney Cruise Line as well.

Eventually, all of the menus will say featuring Kraft, Heinz, and Philadelphia cream cheese. They are using multiple flavors of mac and cheese, including deluxe mac and cheese and white cheddar. The goal was to match the flavor of the mac and cheese to the existing menus.

They will also be swapping in Philadelphia Cream Cheese for all menus, including in recipes and for bagels.

In addition to the food swaps, they are bringing Heinz sauces to the parks. Their first priority is getting Heinz dispensers in the parks to improve the current condiment options available. These are the standard pump stations that you can see in the photo below under the it’s a small world clock face on the booth wall.

We also have sauce news! Over the next few weeks, they will be rolling out Brathaus mustard in parks to bring an elevated flavor profile option for guests. This will be in addition to the standard other sauces.

Heinz remix stations at D23

At the event, we also saw Heinz Remix Machines that were on display to bring to parks at some point. It kind of reminded us of a Coke Freestyle machine, except for condiments.

You start by selecting if you have any food allergies to build your own. There are options of bases of ketchup, mayonnaise, bbq sauce, honey mustard, and ranch dressing. There are then additional flavors that you can add into the sauce including bacon, buffalo, jalpeno, honey, roasted garlic, smoky chipotle, and mango. 

Then, after you add a small cause cup below the machine will mix together your new custom sauce.

Heinz Remix Machines at D23

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Next, they had taps for their special flavors of sauces. They are also planning to bring taps to the parks with unique flavors in the future.

Over the weekend, fans could vote on their favorite sauce flavors: orange mojo, brauhaus mustard, maple sweet chili, and blackberry bourbon barbecue. 

Heinz condiment stations coming to Disney parks at D23

They were giving away four of the sauces to guests in a flavor ferry. There were long lines for the free flavor ferry. The HEINZ booth was located right next to a kiosk selling hot dogs and pretzels.

Heinz new condiment flavors at D23

There were also photo ops for the four flavors. You can also see the additional photo op in the top image of this article. The Brauhaus Mustard is the new one coming to the parks in a few weeks. 

Heinz condiments photo op at D23

What do you think of this Kraft Heinz news? Are you excited to see it brought into the parks? Let me know what you are thinking about the food changes happening at the parks.

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Photo of Emily Midgley

About Emily Midgley

As Editorial & Partnerships Operations Manager, Emily covers breaking news, updates planning tips based on her frequent Disneyland trips, and assists in coordinating social media content. She also helps develop resources for the site including the extremely popular crowd calendars and historical data studies. Studies she has led have been featured by the Wall Street Journal, CNN, Fox Business, Forbes, Fortune, OC Register, KTLA, and more.

Emily has been going to Disneyland since she was small and visits the parks regularly as a SoCal resident, including during all of the special events throughout the year. She is a huge Star Wars fan, and her favorite ride at Disneyland is Guardians of the Galaxy: Mission: Breakout!

See her Muck Rack profile here.

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