New Disney World Taylor Swift Activation End Date Announced

A new Taylor Swift exhibit surprised fans at Disney’s Hollywood Studios on December 12th when it popped up without a prior announcement. The exhibit coordinated with the release of the Taylor Swift docuseries, The End of an Era, and the updated concert film on Disney+.

Now Disney has officially addressed the surprise exhibit with more details, including an official end date, and it’s sooner than you may think. At Mickey Visit, we report on recent Disney news, including the new $89 seasonal pass at Disney World and another Disney gift card released in time for the holidays.

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New Taylor Swift Exhibit at Disney World

Taylor Swift Costumes
Photo via Disney Parks Blog

The Taylor Swift exhibit at Walt Disney World is located at Hollywood Studios at Walt Disney Presents. The exhibit features three of the outfits worn by Taylor Swift during The Eras Tour. There are three outfits featured from three different eras on the tour, including reputation, THE TORTURED POETS DEPARTMENT, and Midnights.

Taylor Swift Eras Tour Costumes
Photo via Laughing Place

The reputation bodysuit was designed by Roberto Cavalli. The gold reputation bodysuit was the only outfit change she ever did for reputation, the previous bodysuit featured a red snake. When she debuted it on night one in Miami, people lost their minds because they assumed it was an easter-egg for a reputation re-recordings announcement. It wasn’t, because we know now she was already buying her masters back, so the re-recordings were going to stop, but it’s a bit iconic now due to that. The screams were so loud when she came out that they drowned out her singing!

Taylor Swift Eras Tour Costumes
Photo via Laughing Place

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Midnights is the era that closed out The Eras Tour. The base of the costume is a Zuhair Murad Couture custom bodysuit featuring side cut-outs and a midnight blue shade embellished by crystals, topped with a colorful fringe jacket for the final song of the show, “Karma.” The fringe jacket for this costume inspired Swifties to also wear their own fringe jacket to the tour, making it a trend in itself. 

Taylor Swift Eras Tour Costumes
Photo via Laughing Place

The dress from “THE TORTURED POETS DEPARTMENT” segment of the tour was created by Vivienne Westwood. This draped corseted gown has lyrics from “Who’s Afraid Of Little Old Me?” and features a three-row orb detail choker necklace, custom white gloves, and Christian Louboutin custom white boots. Taylor Swift surprised guests with this addition to The Eras Tour after the album’s release in 2024.

How Long Will the Taylor Swift Exhibit Be Open?

Taylor Swift Eras Tour

The Taylor Swift exhibit at Walt Disney Presents will be available to guests until January 23, 2026. After this time, the exhibit will close. When the exhibit first appeared, fans lined up eager to see the costumes, and it was one of the first times I saw so many lines at Walt Disney Presents.

We don’t know if this exhibit could be extended. We are already seeing tons of demand by guests to see the offering, so I am sure that if they can extend it they will.

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It is hard to say if more of Taylor Swift’s outfits from the tour will show up at future exhibits, but I imagine this was a one-time experience for Walt Disney World just to celebrate the release of the documentary.

Photos courtesy of our friends at Laughing Place.

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About Lindsay Brookshier

Lindsay has been recognized as a Disney expert since 2017 and has been featured by outlets including CNBC, SFGate, NerdWallet, and Visit Anaheim. She visits Disneyland, Walt Disney World, Universal Studios Hollywood, and Universal Orlando multiple times each year, giving her first hand insight into park operations, seasonal trends, crowd patterns, and touring strategies.

Her experience also extends to Disney Cruise Line, where she has sailed on every class of ship, visited both of Disney’s private islands, and participated in specialty sailings such as Marvel Day at Sea and Very MerryTime cruises. This depth of travel allows her to provide practical, data informed guidance across Disney Parks, Disney Cruise Line, Universal theme parks, and related destinations.

As Content Director of Mickey Visit, Lindsay oversees editorial strategy and daily content, leading a team of writers who produce timely news coverage and general planning content. She leads the development and analysis of Mickey Visit’s crowd calendars, applying expert insight into crowd behavior, seasonal trends, and park operations. Lindsay writes touring plans, authors in depth reviews, and offers expert analysis on Disney experiences, while also analyzing the best and worst days to visit. She serves as an expert on Disney discounts, tracking and evaluating ticket offers, hotel promotions, and seasonal deals. She comes from a lifelong Disney family, has been visiting Disneyland since the 1990s, and is even in the middle of planning a Disney Cruise Line wedding.

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